FDA Blasts General Mills Over Cheerios Claim
Cereal Makers Scolded Because Claim Of Lowering Cholesterol 10 Percent In Month Makes It A "Drug"
Company Fires Back: This Is About Language, Not Science
NEW YORK (CBS) ― The Food and Drug Administration scolded the makers of Cheerios about the way they promote the cereal's health benefits. The FDA sent a letter of warning to General Mills accusing them of making unauthorized health claims.
Current boxes of Cheerios are touting what the company calls exciting news -- the cereal's ability to help lower cholesterol 10 percent in one month.
"My mother actually eats it every day, seven days a week for breakfast to lower her cholesterol," Staten Island resident Lauren Schwam said.
Company Fires Back: This Is About Language, Not Science
NEW YORK (CBS) ― The Food and Drug Administration scolded the makers of Cheerios about the way they promote the cereal's health benefits. The FDA sent a letter of warning to General Mills accusing them of making unauthorized health claims.
Current boxes of Cheerios are touting what the company calls exciting news -- the cereal's ability to help lower cholesterol 10 percent in one month.
"My mother actually eats it every day, seven days a week for breakfast to lower her cholesterol," Staten Island resident Lauren Schwam said.
posted by BP News Bureau | 9:48 AM
1 Comments:
When something like this happens it makes me realize how vulnerable we are to advertising. It seems like the general population knows enough about cholesterol and their health that a cereal should not have this kind of influence. It can be as simple as reading a couple of health stories and watching what you eat... though I guess Cheerios are misleading us all of a sudden.
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