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Bully Pulpit

The term "bully pulpit" stems from President Theodore Roosevelt's reference to the White House as a "bully pulpit," meaning a terrific platform from which to persuasively advocate an agenda. Roosevelt often used the word "bully" as an adjective meaning superb/wonderful. The Bully Pulpit features news, reasoned discourse, opinion and some humor.

Monday, April 04, 2011

Church ad pulled from Orange County, CA theater previews

ALISO VIEJO, Calif. (KABC) - Controversy at some local movie theaters after a pre-movie advertisement is banned. A local church paid for the advertisement to highlight its Easter service. But it wasn't the ad's message that got it yanked from dozens of screens.

The ad poses theories about what may have happened to Jesus Christ 2,000 years ago. The 30-second spot was made by Compass Bible Church in Aliso Viejo to advertise its upcoming Easter service.

It ends with the words "Did it really happen? Why we actually believe in the resurrection." The ad was to run on 45 movie screens in Orange County during previews before films.

The church paid more than $5,000 for the ad to run in movie theaters for three weeks, starting April 1. But the ad was pulled and the money was returned.

"They told us the ad was great, it looked nice. It's just that we couldn't put the name of Jesus in the ad," said Dr. Mike Fabarez, senior pastor at Compass Bible Church.


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