Uh O! Oprah Winfrey's TV channel struggling to pull in viewers

(UK Daily Mail) - After 25 years of success with The Oprah Winfrey Show, she put her hard-earned reputation on the line with the launch of her own dedicated TV channel.

And it may not have been such a good idea, if new figures are anything to go by.

The Oprah Winfrey Channel, OWN, is apparently struggling to pull in the viewers.

Ratings are down 10 percent on Discovery Health - the channel OWN has replaced - according to figures from Nielsen, reported in the New York Times. Just 135,000 are viewing Oprah's channel at any one time - and only 45,000 of these are the target demographic of women aged 25 to 54.